Portfolio & Work
DTC Sales & Marketing
- Ecommerce website builds
- Product development & sourcing
- Customer segmentation & flow creation
- Reporting & analytics
- Paid social strategy & execution
- ESP campaign & retargetting copywriting
- Customer support
Featured Work / Partners
- Schitt's Creek
- Unsolved Mysteries
- Ann Wilson
- Dark Star Orchestra
B2B Sales
- Outbound sales strategy & execution
- Cold outreach copywriting
- KPI & activity metrics
- Pipeline mgmt
- Conversion rates
- Sales cycle
- CRM buildout, management, reporting
- Sales training
- Pitch decks
* Hubspot Expert User
Featured Work / Partners
- Philly Pretzel Factory
- Dunkin Donuts
- Four Seasons Total Landscaping
Financial Planning & Analysis
- Planning & budgeting
- Integrated financial planning
- Management & performance reporting
- Forecasting & modeling
- P&L management & analysis
- Collections & accounts receivable reporting and execution
Merchandise Licensing & Contracts
- IP licensing negotiation & contract creation
- Product line development & launch
- Inventory management & fulfillment
- Product sourcing & decoration
- Financial settlement reporting & execution
Featured Work / Partners
- Schitt's Creek
- Unsolved Mysteries
- Sofar Sounds
- MSNBC
Business Operations
- Analyzing internal operations & identifying areas for formalized SOPs
- Implementing biz strategies for long & short term growth
- Overseeing multiple departments including operations, sales, HR, accounting with a focus on efficiency and profitability
- Team communication & reporting (weekly, monthly, quarterly, yearly)
Links
Lawn Jawn IPA
Founded and created "Lawn Jawn IPA" beer collaboration with Funk Brewing that has garnered national attention and was purchased for resale by 80+ beer distributors spanning Pennsylvania.
Philly Drinkers & FSTL
"Joint venture with Philly Drinkers, another local small business, that has allowed the team to donate about $50,000 to charity"
Unsolved Mysteries Merch
The only officially licensed merchandise provider for the iconic true crime series.